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LEGO has quietly added 30725 Spider-Man vs. Anti-Venom Heist to the official US offers page as a brand-new gift-with-purchase promotion for late July 2026. The offer starts on July 24, 2026 and runs through July 31, 2026, while supplies last, and it uses a relatively low $40 minimum spend compared with some of the larger collector-targeted GWPs we have seen recently. LEGO also lists an official Approximate Retail Value / ARV of $4.99, which confirms this is a small polybag-style bonus rather than a premium display freebie. The catch is that the qualifying basket is restricted to DC, Batman™, Jurassic World™, Marvel merchandise only, so this is not a universal sitewide promo. For anyone already planning a superhero or franchise-heavy order in those ranges, though, this is now a fully confirmed new US GWP worth knowing about right away.
After checking the official LEGO US offers page, the current LEGO terms page and the product listing itself, this is a genuine new set-based promotion rather than another points multiplier, shipping perk or generic Insiders push. The freebie is Spider-Man vs. Anti-Venom Heist (30725), a small Marvel scene built around Spider-Man chasing Anti-Venom after an ATM robbery.
It also arrives alongside the return of The Darksaber Star Wars GWP, but unlike that bigger collector-focused offer, 30725 is clearly positioned as the easier impulse-tier bonus for shoppers buying from a narrower group of licensed themes.
LEGO 30725 GWP dates, value and threshold
Here are the main terms currently shown by LEGO for this US offer:
- Gift: Spider-Man vs. Anti-Venom Heist (30725)
- Start date: July 24, 2026
- End date: July 31, 2026
- Minimum spend threshold: $40
- Gift value / ARV: $4.99
- Qualifying range: DC, Batman™, Jurassic World™, Marvel merchandise only
- Availability: online at LEGO.com, LEGO Stores and LEGO Catalog telephone orders
That combination matters because this is a low-bar promo in spending terms, but it is not open to every LEGO shopper. The threshold is small enough to feel reachable, yet the theme restriction means the offer really targets superhero and action-franchise buyers rather than general collectors.
What LEGO 30725 Spider-Man vs. Anti-Venom Heist includes
The official LEGO product page describes 30725 as a 31-piece build for ages 7+. The scene is simple but easy to understand at a glance: Anti-Venom has broken into a street-corner ATM, grabbed the money and is trying to escape, while Spider-Man races after him on a skateboard.
That is exactly the kind of compact story beat LEGO usually packs into a successful polybag-sized bonus. It has recognizable characters, a tiny burst of action and just enough scenery to feel like more than a loose minifigure handout.
Anti-Venom breaks open a street-corner ATM and steals the money stored inside. Spider-Man sees the villain running away and chases after him on a skateboard.
Because it is a small set with broad Marvel branding rather than a hyper-specific movie tie-in, 30725 should have decent appeal beyond completists who chase every freebie. It is also the sort of promo that can disappear quickly once traffic picks up, simply because the entry threshold is much lower than the larger adult-focused GWPs.
Official LEGO terms for the new US offer
LEGO’s current terms page states that the gift offer is valid from July 24, 2026 to July 31, 2026, while stocks last. The qualifying purchase must be equal to or greater than $40 in DC, Batman™, Jurassic World™, Marvel merchandise only.
LEGO also lists an official ARV of $4.99, limits the promotion to one per household and notes that the gift must be returned together with the qualifying purchase if that order is refunded in full. As usual, the offer cannot be applied to previous purchases, cannot be exchanged for cash and remains subject to stock availability.
If you want the exact official wording, the key line on LEGO’s terms page is essentially this: Qualifying purchase must be equal to or greater than $40 in DC, Batman™, Jurassic World™ or Marvel merchandise only.
The other practical implication is that buyers shopping outside those themes will not qualify, even if they easily spend more than $40 elsewhere on the site. So this is one of those promotions where cart composition matters more than total spend alone.
Why this new LEGO US GWP matters
Not every GWP needs to be a giant display model to be useful. In fact, a smaller bonus like 30725 can be more relevant for everyday shoppers because the threshold feels realistic. Plenty of buyers can cross $40 with a single medium set or a couple of smaller items from the right theme families.
That gives this promo a different role from the higher-end Star Wars style offers LEGO often uses to push much bigger baskets. Here, the strategy seems to be simple: create an extra reason for DC, Batman, Jurassic World and Marvel customers to buy now instead of waiting for the next promotion cycle.
And from an Afol News point of view, it counts as the kind of genuinely new set-based offer worth flagging quickly. It is not just a points campaign or a coupon headline. It is a named LEGO build with a confirmed product page, a defined start date, a defined end date, a listed value and a clearly stated spend rule.
Final takeaway on LEGO 30725
LEGO 30725 Spider-Man vs. Anti-Venom Heist is now officially live as a new US GWP from July 24, 2026 to July 31, 2026. To get it, shoppers need a qualifying purchase of at least $40 in DC, Batman™, Jurassic World™, Marvel merchandise only, and LEGO lists the free set’s ARV at $4.99.
That makes this a small but very accessible late-July promo for the right audience. If you are already planning a Marvel, Batman, DC or Jurassic World LEGO order in the US, this is now one of the main official offers worth watching before stock runs out.
Official sources: LEGO US offers page, current LEGO offers terms page and official LEGO 30725 product page.
